Category Archives: Social Media

Technological Feats of the 21st Century

21st century technology
What have been some of the most significant technological feats of the 21st century so far? In terms of breaking down different areas of technology, some of the more impressive achievements in the field of science and engineering have included new medical devices, more portable tech, better transportation, robotics, and improved communications. These achievements can be viewed as a part of general trends for enhanced connections and expectations of technological change, from advanced routers and high speed networks available from Comms-Express, to the use of the Internet for multiple areas of everyday life.
Medical
Some of the more notable medical achievements in the 21st century to date have included artificial livers and hearts, with heart innovations particularly building on the practice of heart transplants. At the same time, scientists at the University of Washington have produced bionic contact lenses with the potential to superimpose data over the wearer’s eyes. Bionic hands with enhanced grips in all fingers have similarly provided indications of the future of medical technology, while devices like the EyeWriter have offered paraplegic patients a new opportunity to write.
Portability
The technology we use every day is becoming smaller and more portable. Some of the most significant technological feats of the past thirteen years have consequently included Apple’s iPod, iPhone and iPad designs, which have provided a way to adapt high speed computing to small entertainment and work devices. Moreover, miniature devices like Flip Mino video cameras and tiny GPS tags have made it easier for users to engage with the world through technology without having to worry about cumbersome devices.
 
Transportation
Important feats from the world of transportation have included the rapid development of electric cars, with models becoming more agile and capable of handling longer distances on a single charge. Other inventions that, while notable, haven’t quite achieved their predicted success include the Segway and its balancing technology. Maglev trains have also demonstrated the impact of magnetically levitating trains, while hybrid vehicles have gradually improved the appeal of green cars.
Robotics
The past decade has seen improvements in terms of robotics, from experiments at the start of the 2000’s with robotic pets, through to medical devices like the CyberKnife, and the Mars Exploration Rover. Honda have also produced their own ASIMO robots, suggesting a future where it’ll be more likely that artificial intelligence will be as much about friendship as carrying out essential tasks that humans are unable to.
Communications
With faster and faster broadband connections and mobile Internet, the 2000’s was arguably a decade when our expectations of the net became more sophisticated. Key inventions, to this end, have included social media networks such as Facebook and Twitter, as well as better fiber optic cabling and other networking technologies capable of delivering high speed Internet lines. Developments in 3G and 4G mobile web also mean that it’s relatively straightforward to connect to the Internet, wherever you are.
Author Bio
Rosette blogs about the latest technology news from around the world. She recommends exploring the advanced networking technologies available through Comms-Express. She also blogs on developments in robotics.

Digital Media – a New tool for Creativity

Digital media

Digital media is not exclusively designed for those who are knowledgeable with technology. Video streaming is available for anyone when shopping, riding aboard a taxi, and waiting at train stations through mobile devices. It is a useful tool for communication that has become very popular these days.

Design agencies are taking into account the trend for digital media. A creative design agency realizes what digital media can do in promoting and marketing a brand and in communicating among employees.

Amazing facts

People are too fond of videos that Google owned YouTube shows statistics for video streaming is at 2 BILLION hits every day. The U.K. shares about 35% of this audience. The recorded number is not from the entertainment world alone. B2B (business-to-business) and B2C (business-to-consumer) videos also share a percentage. More proof below:

  • The number of visitors of sites with videos rise up to 96%
  • Land Google’s first page of search results by over 50 times greater if videos are added in your site
  • Sales volume increases by up to 30% with videos
  • Visitors stay longer than 2 minutes on sites with videos
  • About 3-4 times more buyers will respond to videos compared with words

What creative design agency will not be compelled to use videos for branding, marketing, and communication based on these numbers?

Applying the concept

These statistics are fascinating but applying the concept may become a problem. Athlon Production was quoted for saying that digital media is refreshingly new. They too understand why even experts in branding, marketing, and communicating are easily swayed by the idea. But this should not leave the most important question about what the business needs to answer.

The aforementioned question should be answered meaningfully because digital media is not always for everyone. The same query will be also be mentioned by the people who pays for this video related services.

Content Matters

Once the basic is taken care of, applying the concept in accordance to what the company wants to convey is what’s next. Design agencies know what to do about this but you should still sit down with them on a critical reason. Tracc Film notes that even interesting concepts become uninteresting depending on the viewers. This has to be dealt with first. The presentation of the content follows after. Tracc Film believes that presenting the content has to be very convincing. Sliced Bread Animation on the other hand suggests that presentation is done through storytelling for a compelling way to share ideas.

The Value of Presentation

Obviously, digital media must be utilized according to the company’s principles. Although a creative design agency can handle this, you should validate everything nonetheless. Consistency amongst all things related to your brand must be achieved. Otherwise, buyers will not understand what is being conveyed as a whole.

Sliced Bread Animation compares digital media such as animation with noise levels. These should be balanced in order to achieve its purpose. Millions of pounds are spent yearly in relation to this. It is but imperative to make sure that noise levels being mentioned here are well proportioned.

Outcome which matters

Despite issues associated with the initial stage of utilizing digital media such as YouTube, one major advantage includes being able to measure success. Statistics are provided to see progress and to ensure that a return on investment or ROI is achieved.

What Gas Street Works suggests are methods to maximize what videos can do. Uploading videos to YouTube or Vimeo is not enough, creating a YouTube channel is better. This increases the number of users your company can reach and satisfy.

Summary

Digital media can become a very useful tool in for brand promotion and marketing as well as communication. Choosing the mode by which this is done is the most important factor.

People are inclined to be up to date with today’s technology. In the middle of this excitement, we should not disregard the old ways such as print advertising. Even design agencies understand the value of traditional options in communicating. Digital media is only a new tool in creativity.

 

Video Monetization through the YouTube Partner Program and What Videos Sell

video monetization through the youtube partner program

Ever wonder why there are advertisements in certain videos over YouTube? This is because the channel owner has opted to monetize the uploaded videos in order to earn money whenever the ads are visited, clicked, or viewed by site users.

Video Monetization in YouTube

For more information on how to qualify for video monetization or become a YouTube partner, visit the page http://www.youtube.com/account_monetization. Here, you’ll also find answers to commonly asked questions such as the following:

 

How can my videos make money?

How much money will my videos earn?

What types of videos are eligible?

Which videos are not eligible?

How will I be paid?

 

YouTube Partner Program and Adsense

In a nutshell, the YouTube partner program allows you to earn money when users click or view the ads displayed inside the video. Earnings will depend on the type of ad and the pricing per advertisement. But a prerequisite is to have an Adsense profile. This is Google’s universal publisher and advertiser account for all its services including YouTube. Adsense is associated with Google so you must first have a corresponding account such as Gmail. The signup page for Adsense is https://www.google.com/adsense/signup.

 

Adsense Approval

Getting approved for Adsense will be a challenge. In relation to this, the easiest way to be eligible for Adsense (as a publisher) is to setup a Blogger (Blogspot) blog and publish at least 10 posts that are grammatically error free, of high quality and original or not copied elsewhere.

 

YouTube Videos to Make

Once you are approved for Adsense, the next challenge will be to make and upload traffic generating videos since one of the prerequisites for approval when joining the YouTube Partner Program is traffic. This means that your videos should have reached a specific number of visitors in total.

 

So what videos generate traffic back to your channel and may potentially earn from ads displayed on videos which are qualified for the program? Here are some ideas:

 

1. Clips from movies, television shows and music videos

Be sure to acknowledge copyright from the source so as not to get in trouble for infringement issues.

 

2. Recordings from live performances of music artists

An example is this video – http://youtu.be/GX8QBjiQ69s

 

3. Audio only

Songs with only a picture or more included.

 

4. Lyric videos

Lyrics are flashed while the video is played. You can make one through a PowerPoint presentation with music added. Just convert the .pft file into a version which YouTube supports. To convert the file, you may use free file conversion tools available through various websites online. Simply search using the key phrase “free file conversion tool online” or something similar.

 

5. Cover videos

It’s your own rendition of a musical track. An example of this is the well followed group Boyce Avenue.

 

6. Original composition

This is how Rebecca Black became both famous and infamous. Remember that love or hate relationship with her song Friday?

 

7. Parodies

These are comical video adaptations of popular songs. Call me Maybe by Carly Rae Jepsen can be considered a track with the most parodies and spoofs ever made on YouTube’s history.

 

8. Video blog

Literally a blog set in video where you can talk about current events, national issues and personal ideas or so on. It can be comedic like Shane Dawson TV or iJustine.

 

9. Tutorial

Makeup tutorials are a hit on YouTube but you can basically make a tutorial video about anything. For web related tutorials, you can use a screenshot tool to record what you’re doing on your computer.

 

10. In-game video

These are live recordings of a gamer playing a computer video game or even a mobile device app. In most cases, it is a walk through on how to beat game bosses, survive a challenge, recover treasures or hidden items, and win past a level.

 

11. Slideshow

From the upload page of YouTube, you’ll find a button to create a slideshow video from a collection of photos regardless of the theme or topic.

 

12. Travelogue, adventure, and events

You can cover events as they happen and even broadcast the video live since there is an option to do so now on YouTube. You may also post videos about your personal travels.

 

13. Exclusive program

Not all programs are on TV because you can produce a show on this site.

 

14. Animation

Original animated features are also plenty on this video sharing site. One of which include Happy Tree Friends although their sense of humor is gruesome. 😀 Flipbook animation can also be considered if you have the flair for art. One example is the channel of user etoilec1. It features several animations using anime fight scenes and music videos as theme. This type of animation is done by literally flipping pages of a sketch notebook filled with drawings. Flipping will make the inanimate art appear animated when your illustration is sequenced for every movement of the character.

 

15. Compilation

Scour this video site for related videos and make a compilation such as the best funny animals’ collection and etc. Download the videos through a YouTube downloader software and combine or edit the videos through a video editing tool.

 

16. Tech reviews

If you have new gadgets handy, why not make a hands-on video review about it? You can also post a video of the item being un-boxed. Looks trivial but it actually sells. 🙂

 

These are just some of the video ideas you can apply to maximize monetization opportunity through the YouTube Partner Program.

 

Do you have ideas not included in the list above? Do let us know! You may also like, tweet, and share this post!